I help SaaS Providers and Manufacturers in the Energy Industry create and execute a profitable marketing strategy.
I help SaaS Providers and Manufacturers in the Energy Industry create and execute a profitable marketing strategy.
I reverse-engineer your goals into a 90-day marketing roadmap with clear KPIs, budgets, and owners.
I audit every channel, kill low-ROI spend, and re-allocate dollars to campaigns that compound pipeline.
Weekly syncs and shared dashboards lock Marketing, Sales, and Product on the same revenue KPIs.
Your solutions power a more efficient industry. Let revenue-focused marketing amplify sales and expand your impact.
A fractional CMO is the executive who runs your marketing team and is responsible for all of your marketing outcomes.
A great fractional CMO will find out what your goals are, understand what has worked so far, and create a comprehensive marketing plan to achieve those goals.
I’ve been leading high performing marketing and creative teams since 2007, and understand the importance of aligning with the goals of the business. I’ll make sure your team is performing at a high level and is constantly maturing and developing. We’ll develop and implement the systems and processes to make your marketing a reliable, long-term asset to your company.
That’s what I do for manufacturers and technology providers that serve the energy industry.
I’d love to hear what your goals are, and help you reach them with results focused marketing.
“The value that Melanie adds to any team is unquestionable. Thinking creatively, developing processes/standards, and setting bold goals are all trademarks of her leadership and dedication.”
Jeff Port
I know it can be frustrating to have big goals for your company and feel bogged down by marketing that isn’t working well or takes up too much of your time. I love solving marketing problems and guiding teams to win with their strengths.
Schedule a quick 15-minute call to see if a Fractional CMO could be a good fit!
Then, we’ll get on a longer call to deep dive into your needs. Then, I’ll share the steps I recommend with a proposal.
In the first 30 days, you’ll have a comprehensive marketing plan and the leadership to execute it over the rest of the quarter.
Delegate your marketing outcomes to an expert to take your time back and see a greater return on your marketing budget.
Fractional CMO for the Energy Industry